Kampala Geopolitics Conference

Role of Sports and the Arts Industry in Restructuring Global Conversations


While arts and sports are a reliably thriving industry, governments have not been shy to use them for their advantages as soft power: Whether exploited to exert political influence or as an economic or even cultural tool, the two have become strategic components of international relations.

This panel will delve deeper into the economy of sports and arts. We will explore the need to develop the sports industry in connection with global sports. The conversation will also explore the roles of various types of artistry in pushing political boundaries and shaping global conversations.

Meet the Panelists